Morris B. Holbrook

Daytime Television Game Shows and the Celebration of Merchandise: The Price Is Right (Television and Culture)

Morris B. Holbrook

$13.95

Consumer Value: A Framework for Analysis and Research (Routledge Interpretive Market Research Series)

Morris B. Holbrook

$82.99 - $290.00

Qualitative Methods, Part I: Interpretive Approaches

Morris B. Holbrook

$96.88

Inspirational Applications, Part II: Scholarship and Creativity

Morris B. Holbrook

$96.88

Macromarketing Applications, Part I: Ethical Concerns, Social Issues, and Animal Companions

Morris B. Holbrook

$96.88

Esthetics and Tastes, Part I: Art and Entertainment

Morris B. Holbrook

$96.88

Macromarketing Applications, Part I: Ethical Concerns, Social Issues, and Animal Companions

Morris B. Holbrook

$80.05

Qualitative Methods, Part III: Subjective Personal Introspection

Morris B. Holbrook

$79.73

Esthetics and Tastes, Part II: Effects of Personality, Class,and Expertise

Morris B. Holbrook

$96.57

Marketing Applications: Branding, Communications, and Strategy

Morris B. Holbrook

$96.88

Quantitative Methods: MDS, MDA , CCA , and Beyond

Morris B. Holbrook

$96.57

Qualitative Methods, Part III: Subjective Personal Introspection

Morris B. Holbrook

$96.88

Inspirational Applications, Part I: Marketing Education

Morris B. Holbrook

$79.50

Qualitative Methods, Part II: Symbolic Consumer Behavior or Consumption Symbolism

Morris B. Holbrook

$96.88

Macromarketing Applications, Part II: Marketing Versus Consumer Research

Morris B. Holbrook

$79.50

Radical Experiential Views: the Consumption Experience and Customer Value

Morris B. Holbrook

$80.05 - $97.19

Esthetics and Tastes, Part II: Effects of Personality, Class,and Expertise

Morris B. Holbrook

$79.73

Traditional Decision-Oriented Approaches: Attitude, Information-Processing,and Features-Perceptions-Affect Models

Morris B. Holbrook

$96.57

Inspirational Applications, Part II: Scholarship and Creativity

Morris B. Holbrook

$80.05

Marketing Applications: Branding, Communications, and Strategy

Morris B. Holbrook

$79.73

Qualitative Methods, Part II: Symbolic Consumer Behavior or Consumption Symbolism

Morris B. Holbrook

$79.73

Esthetics and Tastes, Part I: Art and Entertainment

Morris B. Holbrook

$79.73

Macromarketing Applications, Part II: Marketing Versus Consumer Research

Morris B. Holbrook

$96.57

Traditional Decision-Oriented Approaches: Attitude, Information-Processing,and Features-Perceptions-Affect Models

Morris B. Holbrook

$79.73

Nostalgia and Age-Related Preferences

Morris B. Holbrook

$96.88

Inspirational Applications, Part I: Marketing Education

Morris B. Holbrook

$96.57

Consumer Behavior: How Humans Think, Feel and Act in the Marketplace

Morris B. Holbrook

$41.09 - $46.99

Postmodern Consumer Research: The Study of Consumption as Text

Morris B. Holbrook

$18.19 - $105.00

The Semiotics of Consumption: Interpreting Symbolic Consumer Behavior in Popular Culture and Works of Art (Approaches to Semiotics)

Morris B. Holbrook

$168.48

Consumer Research: Introspective Essays on the Study of Consumption

Morris B. Holbrook

$105.00