Offers advice on planning a successful marketing strategy for one's book, with information on distributors, bookstores, Internet marketing, and school and library marketing.
John Kremer hits a home run with this spectacular classic reference on how to market books. Whether you are an author or a publisher, this book is a must! Every useful promotional idea you might think of is included here, from the most traditional methods to guerrilla marketing techniques. In fact, this book is so packed with creative ideas for marketing books that it's easy to make it part of your marketing campaign. Everything from book cover design and redesign tips, to web site listings in directories and search engines, to getting yourself onto television programs (even news programs sell books) is covered. Simply make a commitment to implement two ideas from this book each week for a few months, and watch your sales soar! What I love the most about 1001 WAYS TO MARKET YOUR BOOKS is the way it inspires me to ask myself, "What am I willing to do to promote my book?" Kremer makes the point that any good book can become successful when it is properly promoted so buyers know what it's about, why they need it, and how they can buy it. If you are looking for the very best reference on promoting books, look no further. This is it!
The best book on book marketing
Published by Thriftbooks.com User , 23 years ago
Reviewed by Ted Lea, author of "When I Grow Up I'm Going to be a Millionaire (A Children's Guide to Mutual Funds)". This book has helped us sell many books - it is loaded with ideas both for authors and publishers. It could take a lifetime to follow up on all the recommendations and suggestions that John Kremer has provided. If you are an author - buy it, read it and read it again over and over again. Great stuff.
A Must
Published by Thriftbooks.com User , 25 years ago
"1001 Ways to Market Your Book" is the single best reference for authors and book publishers I have ever read. This should be on the bookshelf of every author, publisher, and bookseller who really want a successful book. John Kremer describes far more than 1,001 ideas, tips and suggestions for marketing books. This is a must-have reference.
Very Powerful Marketing Guide
Published by Thriftbooks.com User , 25 years ago
John is the consummate marketing-guru; this spectacular guide explains many new and different ways of looking at the business of selling books. It is one of our required reading books for our staff, is given to every author we sign and I often quote from it during my publishing classes. The real benefit from this book is that it helps you develop a new way to think and see marketing opportunities. While it has proven incredibly helpful to the self-publishing community, it is also a valuable tool for those authors who have signed with a publishing house. Get a copy of this book today and start selling your books!
I'm the author
Published by Thriftbooks.com User , 28 years ago
Of course, I think it's the best book on book marketing out there. But the publisher is NOT Ad-Lib Publications (my old company), but Open Horizons, my new company. Get it straight. John Kreme
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