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Paperback Principles and Practice of Sport Management Book

ISBN: 0763796077

ISBN13: 9780763796075

Principles and Practice of Sport Management

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Format: Paperback

Condition: Good

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Book Overview

Teaching sport management has never been more exciting and challenging. Principles and Practice of Sport Management, Fourth Edition, provides a comprehensive, current overview of the sport industry and the sport management field. Students are introduced to various segments of the industry providing them with a foundation of knowledge and understanding important for anyone interested in pursuing a career in sports. The Fourth Edition continues to offer historical perspectives as well as insight into current and future industry issues and trends. It has, however, undergone substantial content updates in every chapter, including discussion of new developments and managerial approaches happening in the sport world, and new chapters on club management and new media in sport.

Customer Reviews

4 ratings

Everything I needed...

This book provided me with all the information I needed for my graduate level sport management class.

Great book

This book is very informative on a number of sport management topics. It is a little dated concerning some of the more recent issues in athletics but gets the point across.

Principles and Practice of Sport Management

great book, excellent condition and perfect for my sport management course. Very easy to read, correlates well with HPED ideaology.

For a great sport management foundation, read and learn this

I am a junior at the University of Massachusetts, and I had the opportunity to read and study this book for my Sports Management class this past spring. It was a great experience and served as a great foundation for my education in the sport management field. The book touched upon every aspect in which a sport management professional in one capacity or another may be inclined to deal with. Principles and Practices of Sport Management by Lisa Pike Masteralexis was easy to read and comprehend. At the same time, the book was informative and challenges the reader to constantly keep an open mind to the different areas of sport management. Marketing, promotions, facility management, legal issues, historical facts and event management are just some of the topics one will read about in this highly recommended guide to successfull sports management.
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